Deciding to have a business coach for your small business is a step in the right direction. Your business may be small, but it is still your baby and you want it to go in the right direction.
The small business coach will guide you and help you to achieve your aims. But before you trust your business into the hands of another, you must know exactly what you are getting into. Study the small print, research well, and make sure that all your queries have been answered before you put your faith in a coach.
The first thing you must look for in a business coach is his credentials. See if he has had proper training. There are a lot of people out there claiming to be experts in small business coaching, but on what do they base these claims?
Good training is of great essence in this field, because only then they would have the right techniques to coach you. There are also federations like the International Coaching Federation, see if your coach is affiliated with it.
This would indicate that he is a known and accepted member of the coaching community and also that he keeps abreast with the techniques his cohorts apply and tries to be updated with the changes in the coaching community.
Select the business coach to suit the size of your organization. For this, look at their experience. Checking out the experience helps in two ways- 1. It serves as an indicator of whether the coach is all that he claims to be and 2. It gives you insight into the kind of firms he has experience dealing with.